Promoting sustainability means using practices that have a positive impact on people's lives, on the planet, but also on the economy and markets. Being a green and environmentally friendly company can lead to the development of new markets and job creation, contributing to a circular economy model that is fairer and more inclusive, but also more profitable and economically sustainable.

Many of the sustainability principles are based on the Sustainable Development Goals (SDGs) proposed by the United Nations Organisation. Companies that put these principles into practice are organizations that are aligned with these goals and concerned about the future of the planet, but also about reducing their costs and growing sustainably.

Take note of these tips and find out how your company can be more sustainable and eco-friendly:

#1 Reduce your environmental footprint
Recycling and reusing waste are good sustainability practices. Implement recycling measures in your company and reuse your surplus to produce new products;

#2 Be Efficient
Make use of and sustainably channel all your company's resources in order to save the environment while reducing your costs;

#3 Ensure sustainable production and consumption patterns
Include in your company's activity reports information on sustainable measures to be adopted and their impact on the production and consumption of your products;

#4 Reduce carbon levels
Bet on decarbonisation. Use renewable energies and easily recyclable materials with low carbon levels in production, distribution and consumption;

#5 Monitor your company's impact on the environment
Create tools to monitor the impacts of your company's sustainable development and respond to environmental, social and economic challenges in a positive and sustainable way;

#6 Promote healthy lifestyles in harmony with nature
Have a transparent policy and inform your customers about your environmental concerns. Informed customers are more loyal to brands that promote healthy lifestyles in harmony with nature.

#7 Keep track of local/global waste reduction measures
Keep abreast of the measures you need to implement to make a positive impact on the sustainable development of the planet. Environmentally friendly companies know that the way forward is through sustainability and the application of measures that reduce the impact of their actions.

#8 Promote an inclusive, resilient and innovative industry
Modernize your infrastructure to make processes more sustainable, with greater energy efficiency. Adopting cleaner and more environmentally responsible technologies and industrial processes is also a practice aligned with sustainability.

#9 Promote awareness-raising activities
Invest in creating internal or external actions with strategic partners or other social institutions to raise awareness of the importance of sustainability and adopting measures to reduce the ecological footprint in the community;

#10 Combat climate change
Adopt measures to combat climate change, namely through a sustainable waste management policy based on circularity (recycle, reuse and reduce).

Andreia Arenga
16.02.2024

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